SPORT MANAGEMENT
SPMT 101. Introduction to Sport Management. (3 Credits)
This course offers a comprehensive introduction to the field of sport management, exploring essential topics such as sport marketing, consumer behavior, communication, facility and event management, the history of sport management, economics, finance, sociology, international sport, organizational behavior and leadership, collegiate and professional sports, and sport management research.
SPMT 205. Sport and Activity. in a Diverse Society. (3 Credits)
A comprehensive understanding of the role of sport and physical activity in a diverse society, examining how factors such as race, gender, age, ability, culture, religion, sexual orientation, and social class shape participation and experiences in these domains. Students will investigate the intersection of these differences and their impact on sport and physical activity, both on and off the field. The course also covers strategies for promoting inclusion, diversity, and equity in sport and physical activity settings, offering practical approaches for addressing barriers and fostering positive, inclusive environments. Topics include the role of sport in socialization, diversity management in sports organizations, and trends and issues related to diversity and inclusion in recreational and competitive sports.
SPMT 207. Sport Communication. (3 Credits)
An introduction to sport communication. Emphasis is placed on the fields within sport communication, including but not limited to sports information, public relations, media production, marketing & research, interactive media, media trends, production competencies, and employment options and
trends. Special attention is given to topics such as historical/theoretical features of the field, personal and organizational processes, sport media, services and sociological aspects.
SPMT 223. Soccer and Society. (3 Credits)
This course will use soccer as a lens to examine the evolution of politics, culture, and society from the nineteenth century to the present. This multidisciplinary course examines soccer to understand problems present in modern societies. In exploring the history of soccer, a sport that grew to global prominence in conjunction with industrialism and global imperialism, we will examine a range of themes such as class, race, and gender, urbanization, nationalism, globalization, consumerism, spectatorship, and American exceptionalism. Although global in focus, the course will use specific national and local examples to investigate its particular themes in greater depth and to locate them in time and place.
SPMT 225. Foundations of Esports. (3 Credits)
This course is designed to provide an overview of Esports. The curriculum covers various topics of Esports, including its marketing, venue, consumer & gamer behavior, international market, history, economic impact, sponsorship, diversity issue, and academic research. Students are expected to gain a broad appreciation of Esports and lay a solid foundation for future learning and practice in the Esports industry.
SPMT 285. Special Topic. (1-3 Credits)
May be repeated for credit.
SPMT 287. Foundations in Sports Outreach. (3 Credits)
This course explores the historical foundations, development, and implementation of sport outreach programs within faith communities. Students will examine organizational strategies, leadership roles, and biblical justifications for sports outreach while gaining practical experience. A minimum of 15 hours of service with the Gonzaga Family Haven and other community engagement events is required.
SPMT 291. Individualized Study. (1-3 Credits)
May be repeated for credit.
Topic to be determined by instructor.
SPMT 307. International Sport Management. (3 Credits)
The intersection between global sport and society is an emerging area of study that focuses on the management and cross-cultural context of sport and the issues that surface when sport is examined through an international lens. This course will prepare students to think critically about the governance, business activities, media operations, and cross-cultural context of modern sport on an international level. This course is an interdisciplinary course in which students will learn about the history, politics, economics, and sociology of international sport.
SPMT 321. Sport Facility and Event Management. (3 Credits)
This course covers policies and practical applications of facility management and operations, emphasizing the design, planning, operation, and maintenance of sport/athletic facilities. Topics include:Sports event bidding process, Event planning, Public and private funding sources for venue construction, Security issues in sport/athletic facilities, Booking and scheduling, Concessions and merchandising, and Master planning.
Enrollment limited to students with a semester level of Fourth Year (96+ credits) or Third Year (60-95.99 credits).
Enrollment is limited to students with a program in Sport Management or Sport Management.
SPMT 330. Sport Marketing. (3 Credits)
This course integrates general marketing principles with the unique aspects of sport, examining both theoretical foundations and practical applications. Students will explore consumer analysis, market segmentation, positioning, pricing, promotion, distribution, sponsorship, and product licensing, all within the sport industry. Real-world examples will illustrate how sport marketing concepts are effectively put into practice.
Enrollment limited to students with a semester level of Fourth Year (96+ credits) or Third Year (60-95.99 credits).
Enrollment is limited to students with a program in Sport Management or Sport Management.
SPMT 350. Sport Finance. (3 Credits)
This course explores the financial mechanisms driving the sport industry, covering budgeting, revenue generation, sponsorships, broadcasting, and risk management. Students will analyze the economics of professional, collegiate, and youth sports, using case studies and Excel to address real-world challenges. By the end of the course, students will be equipped to make informed financial decisions and contribute to the sustainability and growth of sport organizations. Designed for aspiring sport managers, this course emphasizes practical skills and industry relevance.
Enrollment limited to students with a semester level of Fourth Year (96+ credits) or Third Year (60-95.99 credits).
Enrollment is limited to students with a program in Sport Management or Sport Management.
SPMT 412. Orgainzational. Behavior in Sport. (3 Credits)
An exploration of organizational behavior theories and practices with a focus on the unique dynamics of the sport industry. This course examines the interplay between leadership styles, team behavior, motivation, communication, and decision-making within sport organizations. Topics include organizational culture, change management, conflict resolution, diversity and inclusion, and the impact of individual and group behavior on organizational effectiveness in sport settings.
Enrollment limited to students with a semester level of Fourth Year (96+ credits) or Third Year (60-95.99 credits).
Enrollment is limited to students with a program in Sport Management or Sport Management.
SPMT 414. Ethical and Legal Aspects in Sport. (3 Credits)
To familiarize students with the legal and ethical aspects surrounding sport organizations. Topics such as criminal law, gambling law, tort law, contract law, employment law, labor law, employment discrimination, constitutional law, Title IX, intellectual property law, and ethical theories within the workplace are thoroughly covered.
Enrollment limited to students with a semester level of Fourth Year (96+ credits) or Third Year (60-95.99 credits).
Enrollment is limited to students with a program in Sport Management or Sport Management.
SPMT 430. Sport Analytics. (3 Credits)
This course offers a comprehensive introduction to the growing field of sport analytics, emphasizing data-driven strategies to inform decisions across the sports industry. Students will explore foundational statistical techniques and real-world methodologies for collecting, managing, and interpreting data, with key focus areas including player performance evaluation, game outcome prediction, information technology integration, and sport marketing analytics.
Enrollment limited to students with a semester level of Fourth Year (96+ credits) or Third Year (60-95.99 credits).
SPMT 485. Special Topic. (1-3 Credits)
May be repeated for credit.
Topics is designed by the professor.
SPMT 494. Individualized Study. (1-3 Credits)
May be repeated for credit.
Individualized study that is designed by the professor. Students will follow a prescribed course outline.
SPMT 495. Sport Management Internship I. (3 Credits)
May be repeated for credit.
The Sport Management Internship is a hands-on learning experience designed to provide students with practical exposure to the sport industry. The internship allows students to apply theoretical knowledge and skills learned in the classroom to real-world sports organizations.
Enrollment limited to students with a semester level of Fourth Year (96+ credits) or Third Year (60-95.99 credits).
Enrollment is limited to students with a program in Sport Management or Sport Management.
SPMT 496. Sport Management Internship II. (3 Credits)
The Seminar is the paramount learning experience for students in their senior year. Students apply knowledge from the previous years of understanding and creating, being and becoming, caring and doing, and finally imagining the possible. Using principles of Jesuit education, prior components of their education and disciplinary expertise, students connect the Gonzaga Mission to their future role in the world of Sport Management.
Enrollment limited to students with a semester level of Fourth Year (96+ credits) or Third Year (60-95.99 credits).
Enrollment is limited to students with a program in Sport Management or Sport Management.
SPMT 499. Seminar in Sport Management. (3 Credits)
The Seminar is the paramount learning experience for students in their senior year. Students apply knowledge from the previous years of understanding and creating, being and becoming, caring and doing, and finally imagining the possible. Using principles of Jesuit education, prior components of their education and disciplinary expertise, students connect the Gonzaga Mission to their future role in the world of Sport Management.
Enrollment limited to students with a semester level of Fourth Year (96+ credits).
Enrollment is limited to students with a program in Sport Management or Sport Management.